CXO

Here's an interesting experience I've encountered recently about a few times so it bears being reported. A big American coffee chain replaces its customer loyalty card with an app. This is fairly common today - in fact, as a customer, please don't give me physical cards. I hate carrying them around …

Many people know me as a coffee junkie and it is true that I will at least have one or two cups of coffee before noon. Well, do you know that espresso and CX have something in common? Before we start, you need to know how Italians have their coffee. More specifically their espresso. You see, we are…