CXO

Stuck trying to improve your overall customer experience? Here's a tip: remove customer friction points. How and what are they? It depends on your customers. We're big Uber fans for the disruption they caused in the transport industry. How did they rise to quickly and successfully? They remove…

When many organizations do customer experience, it’s piecemeal. How can you tell? It’s quite easy to tell when you’ve interacted with the organization. In the era of instant communication and social media, customers have not only demanding more ways for an organization to interact with them b…